The job of the Promotion Committee is to promote downtown as the center of commerce, culture, and community life for residents and visitors alike. Members need to be able to understand the changing market, both potential shoppers and your competition; identifying downtown assets including people, buildings, heritage, and institutions; defining Main Street’s market niche its unique position in the marketplace; and finally creating new image campaigns, retail promotions, and special events to lure people back downtown.
The Design Committee plays a key role in shaping the physical image of Main Street as a place attractive to shoppers, investors, business owners, and visitors. The committee provides education to others about good design, enhancing the image of each business as well as that of the district; providing good design advice, encouraging quality improvements to private properties and public spaces, planning Main Street’s development, guiding future growth and shaping regulations; and motivating others to make changes, creating incentives and targeting key projects.
The purpose of the Organization Committee is to understand the Main Street approach to downtown revitalization and organization; develop an effective organization with clear goals and work plans for all areas of the program; and build an effective and efficient committee. Committee members will work on managing income for projects and administration, from donations and sponsorships; managing staff and volunteers by recruiting people, supervising them, and rewarding good work; promoting the program to downtown interests and the public; managing finances by developing good accounting procedures.
The job of the Economic Vitality Committee is to identify new market opportunities for the traditional commercial district, find new uses for historic commercial buildings, and stimulate investment in property. The Economic Vitality Committee’s five major responsibilities are: learning about the districts current economic condition and identifying opportunities for market growth; strengthening existing businesses and recruiting new ones; developing financial incentives and capital for building rehabilitation and capital for building rehabilitation and business development; and monitoring the economic performance of the district.
If you would like to be a part of any of these committees or any other volunteer opportunity of the Main Street Program please contact our office at 894-9079.